Promotional Risk Coverage
Sports Event Rebates
Engage Fans. Boost Sales. Let SCA cover the risk.
Offering consumers a chance to have their purchase refunded based on a sports event trigger creates community excitement, earned media, and record-breaking sales — with zero financial risk to your brand.
What Are Sports Event Rebates?
Our Risk. Your Reward.
You may be familiar with “Mattress Mack” in Houston, Texas — who offered customers the chance to receive their purchase for free if the Astros won the World Series. These programs resonate with regional markets and often generate additional local and national media coverage.
SCA Sports Event Rebates allow you to have the same impact in your market. Offer your customers a full refund if your local team wins the Championship. For a fraction of the sales total, SCA covers the risk and pays the rebate if your team wins big. We take the risk. You get the reward.
SCA has been in business since 1986, awarding more than $241,000,000 in rebates and prizes. We have the experience — let’s work together to impact your market.
Proven Results
Sports Event Rebates Are Proven to Increase Sales
Record-Breaking Sales
SCA sports rebates have delivered the best sales months in the histories of furniture stores, car dealerships, and retailers across the country.
Earned Media
A newsworthy rebate offer — tied to a beloved local team — gets picked up by TV news, sports radio, and social media. Free exposure worth far more than the prize.
Community Engagement
Your brand becomes part of the local sports conversation. Customers cheer for their team and for your promotion — building lasting brand affinity.
Zero Financial Risk
SCA calculates the odds, issues the coverage, and pays every winning claim. Your cost is fixed before you launch — no surprises, ever.
Turn Fan Passion Into a Memorable Campaign & Record-Breaking Sales
How It Works
Simple Process. Powerful Results.
SCA handles every step — from odds calculation and coverage to customer claims and payout. You focus on selling. We focus on backing you up.
1. Define the Trigger
Choose your trigger event — a championship win, a playoff run, a record broken, a specific game outcome. SCA will help you frame the offer for maximum market appeal.
2. SCA Calculates & Covers
We run the statistical analysis, calculate the cost of coverage, and lock in a fixed premium before you launch. Your budget is protected from day one.
3. You Promote & Sell
Launch on TV, radio, digital, or in-store. Your sales team has a powerful, newsworthy reason to reach every prospect in your market.
4. Team Wins? SCA Pays.
If the trigger fires, SCA processes and pays every eligible claim — typically within 3 to 7 business days. Your margin stays protected, always.
Success Stories
Real Campaigns. Real Results.
Read up on how our clients have harnessed the passion of their customers to increase sales, build loyalty, and engage their communities.
Universal Windows & Cleveland Indians
RE/MAX & New England Patriots
Mobil 1 & Anthony Davis
Ashley HomeStore & Memphis Tigers
Case Studies
Documented Wins From the Field
Real campaigns. Verified results. See exactly how SCA’s sports event rebates have delivered record-breaking sales for clients across multiple categories.
Ashley Furniture & Texas A&M Football
Ashley Furniture HomeStore offered a full refund if Texas A&M won by 10+ points in an 11-day window. SCA guaranteed over $1 million in furniture sales and the store posted its best month in eight years.
$1M+
Sales in Promo Window
Best Month
In 8 Years
Hutcheson Ford & Super Bowl XLVIII
Hutcheson Ford of St. James, MO offered customers a full vehicle refund if the Super Bowl XLVIII second-half kickoff was returned for a touchdown. When it happened, SCA paid $300,700 in full.
$300,700
Paid by SCA
8 Clients
Same Game, Same Trigger
Simpson Furniture & Local Team
Simpson Furniture offered a championship rebate tied to their region’s beloved team. The promotion generated community-wide buzz, local news coverage, and their highest-traffic week of the year.
Morris Home Furnishings & Ohio State Football
Morris Home Furnishings used SCA’s Ohio State championship rebate to drive their strongest sales period. The program resonated deeply with the Columbus market — one of college football’s most passionate fanbases.
Sports by the Numbers
The Numbers Behind Fan Power
Sports fandom creates deep emotional connections between fans and their communities. SCA sports rebates tap into that passion — making your brand part of the game-day conversation and giving consumers a reason to buy now rather than later.
Championship Rebate Promotions
Know Your Market. Convert Fans to Customers.
The original rules for basketball were written in Kansas. Green Bay is a football town. St. Louis lives and breathes baseball. Detroit loves hockey. The South dominates college sports. Soccer is growing everywhere.
Every market has a team its residents care about deeply — and SCA can tie your next promotion to that passion. A well-placed championship rebate aligns your brand with the emotional highs of sport, driving sales during the promotional window and generating the kind of community word-of-mouth no advertising budget can buy.
Sports Rebate Promotion Ideas
Pick Your Trigger Event
Any verifiable, measurable sports outcome can be the trigger for your rebate. Here are the most popular — and most effective — options SCA administers.
Championship Game
If your team wins the championship, your customers receive a full refund on their purchases — and you get all the glory, the media coverage, and the brand loyalty.
Records Broken
Cheer your team or favourite player to break a record. When the record falls, customers get their money back. It's a win-win built on genuine sports excitement.
Kickoff Return
If the opening or second-half kickoff is returned for a touchdown, all eligible customers win big. SCA covered 8 simultaneous clients on this trigger at Super Bowl XLVIII.
Playoff Advancement
Offer a rebate if your local team advances past a specific playoff round. Keeps customers engaged — and your brand top of mind — throughout the entire postseason.
Perfect Game / No-Hitter
Rare feats that stop the sports world. Tie your rebate to a once-in-a-season event that generates massive excitement and virtually no statistical probability of payout.
Custom Milestone
Any verifiable, measurable sports milestone can be your trigger. Work with SCA to design a custom event — SCA calculates the odds and sets a fixed coverage premium.
Client Voices
What Our Clients Are Saying
Not a Sports Fan?
Leverage Weather Event Rebates Into Sales
Welcome to the world of Weather Rebates — a concept that conjoins a touch of nature’s spontaneity to your sales success. Turn weather and sales into a remarkable partnership. If a specific weather event occurs in your market — a record snowfall, a sub-zero temperature, a summer heat milestone — your customers get a full refund. SCA covers every dollar of the risk.
Awards & Recognition
SCA Is a Company You Can Trust
Use Fan Passion to Drive Sales.
Tell us about your market, your team, and your sales goals. We’ll design a sports event rebate that makes your brand the story of the season — at a fixed cost with zero financial risk.